In the weekend supplement of the Børsen newspaper on August 19, 2016, you can read a joint interview with Peter and Jørgen Mads Clausen. In the interview the two brothers reveal the motivation behind their many investments in the region via Bitten & Mads Clausen's Foundation.
The article gives an insight into the reasons for founding the Foundation and for the Clausen family's desire and courage to be innovative and leave their mark on the region. The Foundation was founded by their mother, Bitten Clausen, and through the Foundation, the two brothers continue to carry on her basic attitude of helping others whenever and wherever possible.
The building of Hotel Alsik is one of the Foundation's major projects, and goes hand in hand with Peter and Jørgen Mads Clausen's strong focus. They want to support the ongoing positive progress making the region more attractive for people mowing in and for tourists.
The article can be read (in Danish). Please follow this link.